Google can’t be held dependable for an online on line casino advertisement

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Google just can’t be held dependable for an on the net on line casino advertisement that circumvented its screening process ruled the Regional Administrative Courtroom for Lazio.

A fantastic issued against Google by the Italian communications watchdog Autorità per le Garanzie nelle Comunicazioni (AGCOM) for putting up gambling adverts has been overturned. AGCOM issued the €100,000 good in October final 12 months following locating that Google experienced breached Italy’s ban on all varieties of gambling advertising and marketing.

The wonderful and an accompanying injunction ended up issued following AGCOM mentioned additional investigation was essential to ascertain no matter if Google was flouting Italy’s ban on gambling promotion.

The promoting in dilemma promoted Elegant Casino and appeared in Google research results for “online casino”. The advertisement read through: “Join the brand name new Italian on the net casino now. Participate in over 400 game titles now – Join now and sign-up in a lot less than 30 seconds! No downloads. Safe and secure.”

Duplicitous gambling advert placement

Google did not dispute the actuality that the advert was selling a gambling service, but it claimed the advertisement had been put duplicitously without having it understanding. It explained Elegant Casino has utilized a approach that the tech big termed “cloaking” in buy to circumvent Google’s automatic screening method for ads.

The organization explained to the court docket: “As shortly as this action was detected, Google Eire immediately suspended the user‘s account and proceeded to take out the disputed advertisement.”

The Regional Administrative Court for Lazio dominated that Google’s situation meant it was not accountable for “illegal content material inserted by 3rd parties”.

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